Jeofrey Bean Bio

Jeofrey Bean guides companies in improving marketing and customer experience decisions, increasing customer advocacy and profitability. He is an accomplished customer experience (CX) and marketing expert, consultant and workshop leader, and an acclaimed author of three business leadership books:

• Next Generation Customer Experience – How companies like ServiceNow, Netflix and Intuit are creating next-generation customer experiences now, with Vineetha Raveendran (2024).
• Customer Experience Rules! 52 Ways to create a great customer experience (2015).
• The Customer Experience Revolution – How Companies Like Apple, Amazon, and Starbucks Have Changed Business Forever, with Sean Van Tyne (2012).

Prior to founding Del Mar Research in 2004, Jeofrey held several senior management positions in marketing strategies and tactics, training, communications, business intelligence, strategic business development, product and service development at small innovative businesses and Fortune 500 corporations in the PC hardware, software and business data communications markets including Sprint (now T-Mobile) and AT&T with Bell Labs (now Nokia Bell Labs).

Jeofrey is known for practical and innovative results, based on hundreds of projects and unique client engagements, that have improved or transformed marketing and interactions customers, patients, and guests have with organizations on the internet and off.

He is internationally recognized for his work and as former Adjunct Professor of Advanced Marketing and Customer Experience Leadership at the University of California San Diego Division of Extended Studies, teaching students and experience business professionals in domestic and international programs (2013-2024).

As an engaging and informative speaker, Jeofrey delivers thought leadership, insights, and commentary with a dash of humor. Venues include the International Leadership Association, JD Power Annual Service Awards Conference, LPL Financial Focus Conference, Scripps Health, Stanford University, California State University – Fullerton, Bloomberg Radio, National Public Radio, WNYC, and many podcasts including CX Punk Chat and Fireside Chats.